Brand, Food, Recipes

Kickstarting with the Cookbook

Screen Shot 2019-06-29 at 5.18.22 PMIt has now been a little over a week since I have finished the Kickstarter Cookbook.  It was definitely an undertaking and I learned a lot about myself.  I like to bite off more than I can chew, every bit of pun intended.  At first, this little cookbook was only supposed to be a little pamphlet or mini-cookbook.  Of course, I got carried away with the spectacular idea of “go big or go home.”  I began compiling over 100 recipes, photos, etc.

What was I thinking?!  After being talked off the ledge, I reigned it in and put together a reasonably sized book for the Kickstarter Incentive.  I am incredibly pleased on the final product and believe I have something worth bringing to publishers for a bigger project as well as the potential for more books down the line.

If you donated to my Kickstarter a couple years ago, please make sure to check for updates from Kickstarter.  To access the cookbook, you must check your email for the link and password for the cookbook download. The emails come from Kickstarter, not me, and are titled “Project Update: #6, etc.”. If you are having trouble accessing the link, please email me at lauraleeimhoff@gmail.com. If you’ve moved or haven’t completed the initial survey, please update your information so I can get your incentive to you.

I’m very excited to be getting these out to you so I can begin focusing on the next steps.  Thank you for your continued support!

 

Brand, custom, Embroidery, Food

Mindfulness Matters

Mindfulness matters.  To be mindful, according to Merriam-Webster is to bear in mind or inclined to be aware, but how often are we really mindful?  More often than not I know I grind through my to do list one item at a time, responding to texts with rapid fire speed, and inhale meals without tasting it because I’m too busy to sit and enjoy it.  The only thing I mind is completing everything I set out to do, very rarely do I feel as if I am aware on a deeper level. That being said, when I got contacted for a recent commission the name definitely inspired me to get back to just maybe being a little more mindful.

Mindful Bowl
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A couple years ago, I worked at the Auguste Escoffier School of Culinary Arts here inAustin.  I had no idea how many wonderful people I would meet working there.  I have stayed connected with many of the students and I can’t tell you how inspiring it is to watch their stories and culinary adventures unfold.   One student I stay in touch with, Lana, has recently started her own business.  As someone that has taken the plunge to running her own business, it’s fair to say, I have a little bit of a soft spot for other like minded lady entrepreneurs.

Lana has recently launched the Mindful Bowl project.  The Mindful Bowl is a buddha bowl inspired meal prep service.  Perfect for folks that are on the go who aren’t exactly mindful about what they’re putting into their bodies all the time…. Hmmm, like me?

Lana reached out to me for a custom towel with her branding for her start up.  I was more than happy to team up and provide a little prop action to spruce up her photos.  Although, with all the natural color from those veggies, I’m not sure how much a towel will offer. (insert winking emoji here).

Please support Lana by liking the Mindful Bowl on Facebook and Instagram (@mindful_bowl)!

Brand, Uncategorized

Out of My Comfort Zone

What have you done to get out of your comfort zone?  Going out on a Friday night (when you much rather be at home in your pjs eating pizza and drinking wine by yourself)?  Making the first move?  Skydiving?

Well, for me…. it’s something pretty crazy: Asking for help.

Sounds easy, right?

Wrong.

This is absolutely soul crushing for me.  I’ve always been able to take on anything: folding laundry, doing dishes, vacuuming for an entire household all at age twelve, doing the jobs of three different positions throughout my career while only getting paid for one, working 60 hours a week with a debilitating illness. Now at thirty years old, I’m getting over it.  I’m stepping out of my comfort zone and I am asking for help.  It is absolutely terrifying.

What’s all the build up?  What am I asking for?  Short answer: your money.  Long answer: I would like your help in helping me grow made by laura lee not just as a blog but as a brand and as a business.  Help me be the next Martha Stewart, minus the felony. Check out the Kickstarter video!  It’s beautiful and I am so proud.  I hope you will be just as proud as me to be apart of it.

HELP MADE BY LAURA LEE GROW!

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